Advertising Paid Search Strategist - Ecommerce
Core
Strategic lead and primary advisor for a portfolio of enterprise and strategic advertising clients, defining and executing sophisticated media strategies to connect business goals to measurable performance outcomes.
Role type
Senior IC advertising paid search strategist
Builds
Optimized consumer shopping journeys and media strategies for brands, suppliers, and retailers
Domain
E-commerce, digital advertising, retail media
Required skills
Digital advertising strategy, media buying, enterprise account management, Google Ads, Bing Ads, Meta Ads, AI tool integration, analytical capability, budget forecasting, cross-functional collaboration
Preferred skills
SaaS or agency experience, retail media network familiarity, mentoring experience
Technologies
Google Ads, Bing Ads, Meta Ads, ChatGPT, Microsoft Copilot, Claude, Tableau, Looker, Power BI
Responsibilities
Lead discovery and strategic planning sessions to define media strategies; translate client business goals into comprehensive media plans and own execution/optimization; provide advanced performance analysis and insight guiding investment decisions; cultivate strong relationships with client stakeholders as a trusted advisor; collaborate with Client Success, Technical Account Management, and Product teams; mentor Advertising Account Managers
Seniority
Senior, hands-on IC