GTM Manager (Internet Cafes & Esports)
Core
Develop and execute Go-To-Market strategies, sales enablement, and tactical execution for Logitech's products targeting the Internet Cafe and Esports industry.
Role type
Senior Go-To-Market Manager (Internet Cafes & Esports)
Builds
Product solutions and sales strategies for chain internet cafes, esports hotels, and system integrators.
Domain
Consumer Electronics / Esports / Gaming Hardware
Deliverable
product features
Required skills
Go-To-Market strategy, market analysis, sales enablement, cross-functional collaboration, project management, data analysis, commercial policy design
Preferred skills
Experience with channel operations, industry solution sales, benchmark creation
Technologies
None stated
Responsibilities
Formulate GTM strategies, pricing, and channel policies for the internet cafe market; develop sales toolkits and enable channel/KA teams; collaborate with regional managers to execute regional penetration tactics; bridge frontend business and backend product teams; create and replicate industry benchmark cases with major chains.
Seniority
Senior, hands-on IC