Business Development Manager - Communications & Growth Partnerships
Core
Own customer communications and regional marketing partnerships to drive growth at scale across Africa & LATAM.
Role type
Senior Business Development Manager - Communications & Growth Partnerships
Builds
Regional marketing partnerships, optimized messaging campaigns (WhatsApp, SMS, email), and strategic activations (billboards, affiliate marketing).
Domain
Sports technology, cross-regional growth marketing, and communication channel optimization.
Deliverable
Product features (marketing campaigns and partnership integrations)
Required skills
Negotiation, channel optimization, lifecycle marketing, multi-region campaign management, ROI measurement, partner onboarding, commercial strategy.
Preferred skills
Experience with messaging platforms, localization of creatives, travel for market studies.
Technologies
WhatsApp, SMS, email platforms, bulk messaging systems.
Responsibilities
Identify and manage marketing partnerships across Africa and LATAM; Optimize delivery, open rates, and CTR for WhatsApp, SMS, and email; Align communications with product and lifecycle campaigns; Plan and track regional activations including billboards and affiliate marketing; Measure ROI across owned and partner channels; Onboard and manage communication channel partners for cost optimization.
Seniority
Senior, hands-on IC
