Marketing Manager (Pune, India)
Core
Design and execute integrated B2B marketing campaigns, social media strategies, and SEO/AEO initiatives for a SaaS security platform.
Role type
B2B Marketing Manager (SaaS)
Builds
Demand generation campaigns, social content, sales enablement assets, and search visibility for enterprise security software.
Domain
Cybersecurity / SaaS
Required skills
Integrated campaign strategy, B2B social media management, SEO/AEO strategy, content creation, paid media management, event marketing, data analytics, video editing, sales enablement
Preferred skills
Experience in technically complex industries, knowledge of AI-driven discovery platforms
Technologies
GA4, Google Search Console, CRM/marketing automation tools, advertising platforms, social media platforms, SEO/AEO tools
Responsibilities
Develop and execute integrated B2B campaigns across multiple channels; manage B2B social media strategy and content; optimize website and content for search and AI discovery; create sales enablement materials; plan and execute events; analyze campaign performance and optimize based on data
Seniority
Mid-level, hands-on IC
