Senior Brand Communications (m/w/d) - Berlin
Core
Develop and execute integrated brand campaigns, content, and communication strategies for organic food brands.
Role type
Senior Brand Communications Manager
Builds
Brand campaigns, product launches, and digital touchpoints for Nabio and Reichenhof organic food brands.
Domain
Food & Beverage / FMCG
Required skills
Integrated campaign management, content creation, brand strategy, product positioning and naming, agency and influencer coordination, performance analysis, digital touchpoint management
Preferred skills
Experience in food or FMCG industry, proficiency with modern AI applications
Technologies
Digital tools, AI applications
Responsibilities
Steer integrated brand campaigns from strategy to execution, develop headlines and texts, coordinate creatives and content, support new product launches, manage external partners and agencies, analyze campaign performance, maintain digital brand touchpoints