Salesforce Marketing Cloud Email Specialist
Core
Develop, implement, and deploy CRM email communications and lifecycle marketing campaigns for large clients using Salesforce Marketing Cloud.
Role type
Salesforce Marketing Cloud Email Specialist
Builds
Email campaigns, triggered journeys, CloudPages, and landing pages
Domain
Digital Marketing / CRM
Required skills
Salesforce Marketing Cloud (SFMC), Ampscript, HTML email development, SQL, Data Extensions, Journeys, Automations, Analytics Builder, Email testing tools (Litmus), Adobe Photoshop
Preferred skills
Sales Cloud reports, JIRA, CloudPages
Technologies
Salesforce Marketing Cloud, Ampscript, SQL, Litmus, Adobe CS
Responsibilities
Campaign execution and production, Lifecycle marketing (journeys and triggered emails), Cloudpages and landing pages, Data segmentation and automation, Reporting and performance analysis, Stakeholder collaboration and project management, Technical and deliverability best practices
Seniority
Mid-level, hands-on IC