Area Sales Manager - Running
Core
Drive profitable growth for the Running category by managing specialty and sporting goods accounts, executing seasonal go-to-market strategies, and delivering commercial outcomes across in-store and digital environments.
Role type
Area Sales Manager (Running)
Builds
Sales and profit targets for a portfolio of specialty retail accounts
Domain
Outdoor sports and lifestyle / Running footwear and apparel
Required skills
Account management, sales strategy, data analysis, relationship building, trade marketing, omni-channel retail understanding, budget management, forecasting
Preferred skills
Background in running, sporting goods, or outdoor industry, passion for running, technical product knowledge
Technologies
Microsoft Excel, PowerPoint
Responsibilities
Manage and grow a portfolio of Running specialty and sporting goods accounts, Execute seasonal sell-in processes including pre-lines and orderbook management, Build and implement joint business plans with key retail partners, Analyse sales, margin, and sell-through data to identify growth opportunities, Drive in-store and online execution excellence, Collaborate cross-functionally with merchandising, marketing, and eCommerce teams, Support and execute trade marketing initiatives, activations, and local events, Deliver product training and technical education to retail teams, Manage forecasting, budgets, and account planning to ensure achievement of seasonal targets