CRM Manager - Datenmanagement, Marketing Automation & E-Mail-Marketing (...,Düsseldorf,Berlin,Ham...
Core
Managing CRM and marketing automation systems to ensure high data quality, efficient processes, and targeted audience engagement.
Role type
CRM Manager (Data Management, Marketing Automation, Email Marketing)
Builds
CRM and marketing automation systems, data-driven reports, and targeted email campaigns
Domain
Professional Services / B2B Marketing
Required skills
CRM platform expertise, marketing automation, data quality management, email campaign design, lead generation and nurturing, data analysis and reporting, process optimization, stakeholder collaboration, B2B data platform experience
Preferred skills
B2B marketing experience, professional services environment experience
Technologies
SAP Emarsys, Salesforce Marketing Cloud, HubSpot, Dealfront, Dun & Bradstreet
Responsibilities
Ensure high data quality in CRM and marketing automation systems; design and optimize email marketing campaigns and automated communication flows; analyze CRM and campaign data to generate actionable insights; develop and optimize CRM and marketing automation systems; train internal users on system usage
Seniority
Mid-level, hands-on IC
