Senior Expert Brand Management (m/w/d)
Core
Leading global brand launches, defining product assortments, and executing category and brand strategies to drive sustainable growth for pet products.
Role type
Senior Brand Management Expert (Category Management)
Builds
Global brand launches, product assortments, and marketing plans
Domain
Consumer Packaged Goods (CPG) / Pet Care
Deliverable
product features
Required skills
Global project planning, international supplier coordination, category strategy definition, market and customer analysis, stakeholder management, supply chain understanding
Preferred skills
International brand launch experience, forecasting, inventory logistics
Technologies
N/A
Responsibilities
Plan global brand launches including timelines and country-specific rollouts; Define global product assortment and key performance indicators; Develop and execute launch and marketing plans with agencies; Analyze market and customer trends to derive growth measures; Collaborate with Category Directors and cross-functional teams to implement brand strategy
Seniority
Senior, hands-on IC