Product Marketing Manager
Core
Develop product messaging, sales enablement materials, and thought leadership content to support the growth of Civil Aviation and D&S International business units.
Role type
Product Marketing Manager
Builds
Product messaging, marketing collateral, sales enablement tools, thought leadership content
Domain
Civil Aviation and Defense & Security training
Deliverable
product features
Required skills
B2B product marketing, market segmentation, product positioning, strategic planning, value proposition development, market analysis, sales enablement, Microsoft PowerPoint, Microsoft Excel
Preferred skills
Bilingual French-English, storytelling, product narrative creation, content design, cross-functional collaboration, thought leadership, critical thinking, problem-solving, project management
Technologies
Microsoft PowerPoint, Microsoft Excel
Responsibilities
Create product positioning and messaging, develop sales enablement tools and training, create marketing content (data sheets, white papers, webinars, etc.), plan and execute go-to-market strategies, manage market and competitor data sources, attend industry conferences
Seniority
Mid-Senior, hands-on IC