Produktmanager/in
Core
Strategic and operational development of the product assortment aligned with consumer needs and market potentials.
Role type
Senior Product Manager (FMCG)
Builds
New product ideas, relaunches, and optimized assortment for consumer markets
Domain
Food & Beverage / FMCG
Deliverable
product features
Required skills
Market trend analysis, consumer needs assessment, product strategy development, cross-functional project leadership, stakeholder coordination, POS marketing measures, ERP system usage
Preferred skills
AI application experience, economic studies in marketing or product management
Responsibilities
Develop new product ideas and plan relaunches, analyze market trends and competitor data, coordinate the end-to-end product development process, lead cross-functional projects, implement measures to increase buyer reach and brand attractiveness at POS
Seniority
Senior, hands-on IC