Senior Digital Marketing Analyst
Core
Run and activate digital marketing campaigns for global clients, optimizing performance and budgets across paid social, search, and programmatic platforms.
Role type
Senior Digital Marketing Analyst
Builds
Digital media campaigns and optimization strategies for global clients
Domain
Digital Marketing / Programmatic Advertising
Required skills
Paid Social, Paid Search, Programmatic, Meta Ads, Google Ads, Google Analytics, DV360, SA360, Bid Management, Budget Management, Campaign Optimization, Data Analysis, Excel
Preferred skills
Cross-team communication, Industry trend analysis, Best practices documentation
Technologies
Meta Ads, Twitter Ads, Snapchat Ads, Pinterest Ads, TikTok for Business, LinkedIn Ads, Google Ads, SA360, Google Analytics, Shopping, DV360, TTD, Campaign Manager
Responsibilities
Activate, monitor, and optimize digital media campaigns for global clients; Run weekly status calls with internal stakeholders; Manage daily campaign budgets, website conversions, and bid management; Ensure quality of deliverables and campaign setup on social media platforms; Maintain daily communication with client campaign managers; Generate insights to improve campaign performance.
Seniority
Senior, hands-on IC