Lead Creative Strategist
Core
Develop performance-driven creative strategies and messaging for digital channels to help brands grow and resonate with target audiences.
Role type
Lead Creative Strategist
Builds
Platform-native digital content and performance-driven campaigns for ambitious brands
Domain
Digital marketing, creative strategy, performance marketing
Deliverable
product features
Required skills
Creative strategy development, audience insight analysis, campaign performance optimization, creative brief management, project coordination, cross-functional team leadership
Preferred skills
Experience with social media platforms (Facebook, Instagram, TikTok, YouTube), data-driven decision making, client presentation skills
Technologies
Asana, Slack
Responsibilities
Build creative and messaging strategies for digital channels, serve as creative strategy lead for client accounts, translate audience insights into creative direction, partner with media to drive creative performance, manage creative launch pipelines, lead creative briefing and project management