Regional Marketing Manager - Japan
Core
Develop and execute localized marketing strategies for Next-Generation Sequencing and Single Cell Genomics products in the Japan market.
Role type
Regional Marketing Manager
Builds
Regional marketing programs, sales enablement materials, and localized content for life science tools.
Domain
Life Sciences / Genomics / Biochemistry
Deliverable
product features
Required skills
Regional marketing, program localization, sales enablement, lead generation, tactical marketing, customer segmentation, marketing program development, program evaluation, sales pipeline management, analytical problem-solving
Preferred skills
MSc or PhD in Biology/Molecular Biology/Biochemistry, advanced proficiency in Microsoft Office, G-Suite, Salesforce CRM
Technologies
Salesforce CRM, Microsoft Excel, PowerPoint, G-Suite
Responsibilities
Localize and deploy global marketing programs to meet district business objectives; translate global strategic plans into actionable regional tactical plans; manage outbound aspects of new product launches; define event and digital strategies to drive demand and nurture leads; act as liaison between Japan regional channels and global marketing team; develop sales tools and training materials; coordinate cross-functional preparation for regional product launches; measure and evaluate impact of marketing programs and track assigned spend.
Seniority
Mid-Senior, hands-on IC