Growth Marketing Lead, Remitly Business
Core
Own go-to-market and product-led growth strategy for Remitly Business (international payment infrastructure for SMBs) across UK and Europe, driving awareness, acquisition, and early retention.
Role type
Senior Growth Marketing Lead (GTM & Product-Led Growth)
Builds
International payment infrastructure for small and medium-sized businesses (SMBs)
Domain
Fintech / Cross-border payments
Required skills
Growth marketing, performance marketing, product marketing, SMB acquisition, funnel optimization, GTM strategy, ICP profiling, AI agent workflow management
Preferred skills
Fintech experience, e-commerce, payments industry, 0→1 acquisition engine building, cross-functional product collaboration
Technologies
AI agents, paid media, SEO, partnerships, community-led growth
Responsibilities
Own UK/EU customer acquisition metrics (CAC, LTV, payback), design and scale growth loops, translate product capabilities into market narratives, lead GTM for product launches, build ICP profiles, deploy and manage AI agent workflows
Seniority
Senior, hands-on IC