Senior Manager, Social Media Campaigns & Content (National Geographic)
Core
Lead creative social campaigns for National Geographic's editorial content and TV programming to drive subscriptions, Disney+ acquisition, and brand affinity.
Role type
Senior Manager, Social Media Strategy & Content
Builds
Social-first video content, creator-led franchises, and integrated digital campaigns for Nat Geo's owned channels.
Domain
Media & Entertainment / Social Media Marketing
Deliverable
product features
Required skills
Social media strategy, cross-functional leadership, content production management, data-driven performance optimization, creator economy expertise, campaign leadership, budget management, stakeholder partnership
Preferred skills
Experimentation with new digital formats, judgment in sensitive environments, independent thinking, solutions-oriented mindset
Technologies
Instagram, TikTok, YouTube, Facebook, X, LinkedIn, Reddit, AirTable, Asana, Adobe Analytics
Responsibilities
Lead end-to-end creative pipeline from ideation to sign-off; manage external agency partners and talent; drive testing and learning across platforms; analyze performance data to optimize strategy; lead and scale a high-performing team.
Seniority
Senior, hands-on IC with team leadership
