Senior Manager, Digital Marketing, EMEA (Fixed Term Contract)
Core
Lead regional digital marketing strategy and execution for Disney+ across EMEA, integrating awareness and performance marketing to drive customer acquisition and retention.
Role type
Senior Manager, Digital Marketing (EMEA)
Builds
Disney+ direct-to-consumer video entertainment service
Domain
Streaming media / Entertainment
Deliverable
product features
Required skills
Digital marketing strategy, Awareness marketing, Performance marketing, A/B testing roadmap development, Media agency partnership, Platform owner partnership (Meta, Google), Data analysis, Stakeholder management
Preferred skills
EMEA level experience, SVOD industry experience
Technologies
Meta, Google
Responsibilities
Lead regional efforts to integrate awareness and acquisition digital marketing; Develop and execute digital marketing testing roadmap; Champion iterative testing and optimization across media planning and creative; Partner with brand, content launch, and performance marketing teams; Monitor KPIs and report progress to senior leadership.
Seniority
Senior, hands-on IC with strategic leadership