Sr. Marketing Manager, Mega Projects
Core
Develop and execute integrated marketing programs to increase brand awareness, generate demand, and drive growth within the Megaprojects market segment (Data Centers, Semiconductor, EV/Battery).
Role type
Senior Marketing Manager (B2B Strategy & Campaigns)
Builds
Integrated multi-channel marketing campaigns, sales enablement resources, and market insights for commercial and industrial verticals.
Domain
Industrial Manufacturing / Water Technology / B2B
Deliverable
product features
Required skills
Integrated marketing strategy, Account-based marketing (ABM), B2B demand generation, Product launch management, Market research & competitive analysis, Event management, Budget management, Agency/vendor management, Data-driven campaign optimization, Cross-functional collaboration
Preferred skills
Experience in Data Centers, Semiconductor, or EV/Battery sectors
Technologies
Digital marketing platforms, CRM tools, Marketing automation systems
Responsibilities
Develop and execute integrated marketing plans for Megaprojects verticals; Lead voice-of-customer initiatives and market feedback processes; Manage external agencies and vendors; Monitor and analyze campaign performance and ROI; Develop thought leadership content and case studies; Coordinate global marketing consistency.
Seniority
Senior, hands-on IC