Product Marketing Manager (m/w/d)
Core
Develop and execute product positioning, messaging, and international product launches for industrial compressors.
Role type
Product Marketing Manager
Builds
Product marketing campaigns, content assets, and global launch initiatives for industrial compressor solutions
Domain
Industrial machinery / Compressors / B2B
Deliverable
product features
Required skills
B2B marketing, content marketing, campaign management, product positioning, international stakeholder management, strategic planning
Preferred skills
Technical background in machinery or plant engineering, content creation (editorials, videos), social media management, KPI analysis
Technologies
Social media platforms, email marketing tools, content management systems
Responsibilities
Develop product positioning and messaging, coordinate international product launches, create product marketing campaigns and content, manage case studies and reference projects
Seniority
Mid-level, hands-on IC