CareerPlan

Meta Ads Specialist (all genders)

Heidelberg, Neckar, BADEN_WUERTTEMBERGFull-time2026-09-29 → 2026-11-11
Hybrid

Core

End-to-end management of Meta advertising campaigns, including setup, optimization, reporting, and creative testing to improve brand visibility and performance.

Role type

Performance Marketing Specialist (Meta Ads)

Builds

Meta ad campaigns and creative assets for diverse clients

Domain

Digital Marketing / Performance Advertising

Required skills

Meta Ads (Facebook & Instagram), Business Manager, Meta Pixel, Conversions API, Google Tag Manager, GA4, Creative testing, Client communication

Preferred skills

TikTok Ads

Responsibilities

Setup and optimize Meta ad campaigns from A to Z, test creative formats and hooks, maintain ad accounts and document learnings, communicate campaign results and recommendations to clients, implement tracking solutions (Pixel, CAPI, GTM, GA4)

Seniority

Mid-level (3+ years experience)