588245 Key Account Manager (m/w/d) Pure Online
Core
End-to-end management and growth of assigned E-Commerce customers (Pure Online) by developing digital account plans, establishing E-Commerce fundamentals, and driving revenue targets.
Role type
Key Account Manager (E-Commerce)
Builds
Digital account plans, E-Commerce fundamentals, promotion and investment plans (Retail Media)
Domain
Consumer Health Technology / E-Commerce
Deliverable
client delivery
Required skills
E-Commerce strategy, Retail Media management, Data analysis (Sell-in/Sell-out, KPIs), Negotiation, Cross-functional collaboration
Preferred skills
Master's degree in Business/Marketing/Digital Business, Experience with Nielsen/GfK data, Consumer trend analysis
Technologies
Nielsen, GfK, Retail Media platforms
Responsibilities
Develop and implement digital account plans for trade partners, Manage E-Commerce fundamentals (Content, OSA, R&R), Create annual target agreements, Analyze assortment and market trends, Balance short-term business goals with customer objectives, Manage KPIs vs. Targets (Sell out, CSL, Traffic, Conversion)