Onlinemarketing-Manager/in (m/w/x)
Core
Managing digital presence, social media strategies, and paid advertising campaigns for clients across various industries.
Role type
Senior Online Marketing Manager
Builds
Social media content, paid ad campaigns, and SEO/GEO visibility for client businesses
Domain
Digital Marketing / E-Commerce
Required skills
Paid Social (Meta Ads), Google Ads (Search, PMax, Demand Gen, Display, YouTube), GA4, Google Tag Manager, Conversion Tracking, Social Media Content Strategy, A/B Testing, KPI Analysis, SEO/GEO, AI Tools
Preferred skills
E-Commerce (Shopware 6), HTML/CSS, Adobe Creative Cloud
Responsibilities
Develop social media concepts and content strategies; Plan and optimize paid social campaigns; Manage Google Ads campaigns and keyword research; Set up and maintain tracking via Google Tag Manager; Analyze campaign performance and create reports; Utilize AI tools for content creation and data analysis; Collaborate on SEO/GEO projects
Seniority
Senior, hands-on IC