Account Manager/in im Außendienst (m/w/d) mit Zuständigkeit für Produkt- und Vertriebsinnovation
Core
Account Manager responsible for rebuilding and strategically developing a digital, innovation-driven sales and market model concept for a cleaning and hygiene products distributor.
Role type
Senior Account Manager (Sales & Digital Transformation)
Builds
Digital sales strategies, online shop optimization, customer data platforms, and innovative marketing concepts for B2B clients.
Domain
Cleaning and hygiene products distribution
Deliverable
product features
Required skills
B2B sales, digital strategy, CRM management, market analysis, negotiation, project management
Preferred skills
Digital transformation, content strategy, workshop facilitation
Technologies
CRM systems, online shop platforms, MS Office, data analysis tools
Responsibilities
Develop and implement digital sales strategies, analyze customer needs and market segments, optimize online sales processes, build a digital customer data platform, develop innovative marketing concepts, coordinate with product suppliers, conduct market and competitive analyses, integrate digital technologies into sales processes, support digital transformation workshops, monitor and report on KPIs, manage existing customer relationships in the field, acquire new customers, present and sell products on-site, negotiate contracts, attend trade shows and customer events.
Seniority
Mid-level, hands-on IC