Technical Marketing & Partnerships Specialist
Core
Generate qualified leads through events, partner programs, and technical content for MistyWest's IoT and embedded AI solutions.
Role type
B2B technical marketing & partnerships specialist
Builds
Qualified lead pipeline, partner lead engine, technical content (case studies, blogs, newsletters), and event sponsorship revenue
Domain
IoT, embedded AI, connected devices, Mining, Logistics, Smart Infrastructure, HealthTech
Required skills
B2B tech marketing, partnerships, business development, sales, funnel management (MQL/SQL), CRM proficiency (HubSpot/Salesforce), technical storytelling, interviewing, technical writing, AI tool experimentation
Preferred skills
Engineering or technical degree, hands-on hardware/IoT/AI experience, technical writing samples
Technologies
HubSpot, Salesforce, Mailchimp, Apollo, AI tools
Responsibilities
Generate qualified pipeline via events and partners, build partner relationships and co-plan events, interview engineers/customers for content, run community and event strategy, experiment with AI workflows for lead generation
Seniority
Mid-level individual contributor
