Marketing Manager, Asia Pacific
Core
Turn marketing strategy into campaigns and activities that generate qualified opportunities and contribute to pipeline growth across the APAC region.
Role type
Senior B2B Marketing Manager
Builds
Regional marketing campaigns, localized programs, and lead generation initiatives for engineering and construction software
Domain
B2B SaaS / Engineering & Construction Technology
Required skills
B2B marketing strategy, campaign management, sales partnership, marketing automation, regional market localization
Preferred skills
Commercial judgement, creative thinking, analytical problem solving, cross-functional influence
Technologies
Marketing automation systems
Responsibilities
Develop and deliver regional campaigns to generate leads and retain customers; Adapt and activate global marketing, brand, PR and communications initiatives across APAC; Partner with sales to strengthen the lead pipeline and improve conversions; Monitor campaign performance and adjust plans; Collaborate with local and global marketing teams for on-ground initiatives
Seniority
Senior, hands-on IC
