Director, Global Growth Marketing
Core
Orchestrates integrated B2B SaaS growth marketing campaigns to drive pipeline, opportunities, and funnel conversion across verticals.
Role type
Director, Growth Marketing Programs (hands-on leadership)
Builds
Integrated campaign motion, repeatable vertical campaign frameworks, scalable team structures
Domain
B2B SaaS, Enterprise Security, Demand Generation (via careerplan.io/jobs/09-00A-4F-A63-director-global-growth-marketing-at-island)
Required skills
Integrated campaign orchestration, intent-based targeting, vertical campaign strategy, performance optimization, cross-functional alignment, agency management, SEO, paid acquisition, website optimization, predictive analytics
Preferred skills
Startup/high-growth environment experience, $150M+ revenue company experience, global campaign execution
Technologies
Intent data platforms, predictive analytics tools, multi-channel activation platforms
Responsibilities
Develop and launch integrated campaigns by vertical and use case; Translate positioning into offers, landing paths, and multi-channel activation plans; Own weekly campaign performance reviews and optimization decisions; Partner with Sales and RevOps to align on quality definitions and feedback loops
Seniority
Director, hands-on leadership
