Growth Manager
Core
Lead and scale paid media efforts, driving user acquisition and optimizing performance across multiple traffic channels to increase revenue.
Role type
Growth Manager (Performance Marketing)
Builds
Scalable paid media campaigns and monetization funnels
Domain
Performance marketing / AI-powered media automation
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid media buying, budget management, ROI/ROAS optimization, A/B testing, data analysis, traffic source identification, Google Ads, GA4, Voluum, RedTrack
Preferred skills
Search arbitrage, affiliate marketing, AdTech experience, CRO, landing page optimization
Technologies
Google Ads, Meta Ads, Native, GA4, Voluum, RedTrack
Responsibilities
Plan, launch, and optimize paid advertising campaigns; Manage and scale advertising budgets; Develop and execute growth strategies; Monitor and optimize key metrics (CPA, CAC, ROAS, LTV); Conduct A/B testing on creatives, landing pages, and targeting; Analyze campaign data and generate performance insights; Identify and test new traffic sources and scaling opportunities
Seniority
Mid-level, hands-on IC
