Brand Manager, Emerging Business
Core
Build and scale emerging CPG businesses by combining brand strategy, commercial problem-solving, and innovation to drive growth.
Role type
Senior Brand Manager (Emerging Business)
Builds
New and emerging business portfolios for Blue Diamond Growers
Domain
Consumer Packaged Goods (CPG) / Almond industry
Deliverable
product features
Required skills
CPG brand management, commercial strategy, P&L management, portfolio development, cross-functional leadership, data-driven diagnosis, go-to-market execution
Preferred skills
emerging business development, business renovation, agency management, consumer insights, innovation management
Technologies
syndicated data tools, financial performance analytics
Responsibilities
Diagnose business performance using syndicated and financial data; shape annual business strategy and growth priorities; lead cross-functional teams to execute commercial plans; manage portfolio evolution and commercialization through Stage Gate process; influence investment decisions and marketing mix strategies.
Seniority
Senior, hands-on IC