Customer Growth Specialist
Core
Own retention and expansion for a segment of smaller video businesses by designing scalable coaching programs and using data to identify growth barriers.
Role type
Customer Growth Specialist (IC)
Builds
Scalable coaching playbooks, group programs, and operating models for customer retention and revenue growth.
Domain
SaaS / Video & Online Education / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Customer retention strategy, revenue expansion, group coaching facilitation, data analysis (retention curves, funnels), business advisory (pricing, packaging, positioning), AI tool proficiency, program design
Preferred skills
Experience with video/online education/subscription businesses, familiarity with creator tools (Kit, YouTube, Kajabi), prior experience as a creator or small business owner
Technologies
AI tools (Claude), Kit/ConvertKit, YouTube, Kajabi, Circle, Squarespace, Meta, Instagram
Responsibilities
Design and deliver group coaching sessions, workshops, and asynchronous coaching experiences; Monitor customer data to identify at-risk accounts; Analyze retention curves and funnel performance to determine effective interventions; Advise customers on pricing, packaging, and offer design; Build repeatable playbooks for scaling customer growth programs.
Seniority
Mid-level, hands-on IC