Director, Head of Softlines, Licensing & Extended Line
Core
Define category strategy and roadmap for LEGO branded apparel, accessories, and lifestyle products; lead licensing partnerships to deliver brand impact and commercial success.
Role type
Director, Head of Softlines, Licensing & Extended Line
Builds
A focused, high-quality Softlines assortment; strong partnerships with licensees; broader market and retailer coverage.
Domain
Consumer goods / Licensing / Apparel & Accessories
Deliverable
product features
Required skills
Premium apparel business development, outbound licensing strategy, portfolio management, team leadership, commercial execution, market trend analysis, partner relationship management, go-to-market strategy.
Preferred skills
Master's degree in business, influencing senior stakeholders in global matrix environments, negotiating strategic global partnerships, leading new product concepts and market entries.
Technologies
None stated
Responsibilities
Define category strategy and roadmap; build a focused portfolio; lead relationships with licensing partners; manage and develop the Softlines team; identify new growth opportunities in adjacent categories and channels; assess category performance using sales and market data.
Seniority
Director, strategic leadership & team management