CareerPlan

Marketing Manager (m/w/d) – Employer Branding in Voll-/Teilzeit

Amberg, Oberpfalz, BAYERNFull-time2026-09-11 → 2026-11-12

Core

Develop and strengthen the employer brand and recruitment marketing across all touchpoints to attract talent.

Role type

Marketing Manager (Employer Branding & Recruitment)

Builds

Employer brand assets, recruitment campaigns, career website content, social media channels, and campus event programs.

Domain

Manufacturing (screw technology, assembly systems, air tools, turbine generators) + HR Marketing

Deliverable

product features

Required skills

Employer branding strategy, content creation, social media management, campaign planning, web analytics, applicant tracking system (ATS) implementation, stakeholder collaboration

Preferred skills

Adobe Creative Cloud, recruiting experience, Bachelor's or Master's degree in Business/HR/Marketing

Technologies

Social Media platforms, Web Analytics tools, Applicant Tracking Systems, Adobe Creative Cloud

Responsibilities

Develop employer branding strategy, produce targeted content for social media and career sites, plan and execute campus events and recruitment campaigns, manage social media channels, optimize candidate experience via web analytics, implement ATS, collaborate with HR and marketing teams

Seniority

Mid-level (5 years experience)