海外广告投放专员/资深专员(J99675)
Core
Manage daily operations of overseas advertising campaigns across major platforms including Google Ads, Meta, TikTok, and Apple Search Ads.
Role type
Senior Media Buyer / Performance Marketing Specialist
Builds
Paid user acquisition campaigns and creative assets for mobile apps and digital products
Domain
Digital Marketing / Performance Advertising
Required skills
Google Ads, Meta Ads, TikTok Ads, Apple Search Ads, data analysis, A/B testing, MMP attribution (AppsFlyer, Adjust), creative direction, market research
Preferred skills
AIGC tools for ad generation, experience in Latin America or Southeast Asia markets, small language proficiency
Technologies
Google Ads, Meta Ads Manager, TikTok Ads Manager, Apple Search Ads, AppsFlyer, Adjust
Responsibilities
Manage ad account setup, budget allocation, and bidding strategies; monitor and optimize campaign metrics (CTR, CPC, CPA, ROAS); collaborate on creative asset production and A/B testing; analyze competitor strategies and market trends
Seniority
Senior, hands-on IC