Campaign Manager - Programmatic
Core
Own day-to-day execution and optimization of programmatic recruitment advertising campaigns across job media networks to help clients achieve hiring goals.
Role type
Programmatic Campaign Manager (Recruitment)
Builds
Recruitment advertising campaigns on job media networks
Domain
Recruitment technology + Programmatic media buying
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic media buying, Recruitment advertising, Campaign optimization, Budget allocation, Bidding strategy, Data analysis, A/B testing, SQL, Excel (VLOOKUP/Pivot Tables)
Preferred skills
Online advertising, Performance marketing, Client-facing sales, Programmatic recruitment platforms (Appcast, Recruitics, PandoLogic, Joveo)
Technologies
Appcast, Recruitics, PandoLogic, Joveo, SQL, Excel
Responsibilities
Design, launch, manage, and optimize end-to-end programmatic recruitment advertising campaigns; Allocate and optimize monthly advertising budgets; Monitor campaign performance and QA live campaigns; Track and analyze key recruitment marketing metrics; Conduct ongoing A/B testing across job titles, descriptions, landing pages, and media channels; Translate campaign data into actionable insights for clients; Investigate technical and non-technical campaign issues; Communicate regularly with account managers and clients; Occasionally participate in client-facing pre-sales calls.
Seniority
Mid-level, hands-on IC
