Senior Product Marketing Manager, WebApp
Core
Lead go-to-market strategy, messaging, and positioning for the NodeZero WebApp Pentesting product line to drive market dominance in application security.
Role type
Senior Product Marketing Manager (B2B SaaS/Cybersecurity)
Builds
NodeZero WebApp Pentesting platform (autonomous pentesting and ASPM capabilities)
Domain
Cybersecurity / Application Security (AppSec) / Application Security Posture Management (ASPM)
Deliverable
product features
Required skills
B2B product marketing strategy, go-to-market launch ownership, competitive positioning, technical narrative translation, sales enablement, persona definition, ROI analysis, Salesforce proficiency
Preferred skills
Web application security testing (DAST/SAST/IAST), ASPM platforms, LLM/Agentic AI security landscape, account-based marketing (ABM)
Technologies
NodeZero platform, Salesforce, product analytics tools
Responsibilities
Own end-to-end GTM strategy and messaging for the WebApp Pentesting line; Architect pipeline-driven product launch frameworks; Drive competitive narrative against legacy DAST incumbents and AI wrappers; Partner with Product/Engineering to translate technical capabilities into market narratives; Enable sales force, SDRs, and channel partners with technical content and battlecards.
Seniority
Senior, hands-on IC
