Elite Partnerships Lead
Core
Build and manage relationships with elite athletes, coaches, and sporting organizations to grow WHOOP's presence in elite sport.
Role type
Senior Marketing Partnerships Lead (Elite Performance)
Builds
Global partnerships and athlete-led content for elite sporting organizations
Domain
Sports marketing and elite performance technology
Deliverable
product features
Required skills
relationship building, budget management, project management, feedback translation, global sport landscape knowledge
Preferred skills
former athlete or performance staff experience, AI tool proficiency
Technologies
AI tools
Responsibilities
Manage onboarding and day-to-day relationship management for elite partners; Act as primary customer-facing point of contact for feedback; Identify and prioritize growth opportunities in priority sports; Develop athlete-led content and storytelling; Build pipelines for future partnerships; Shape and deliver new programs; Track partner network health and earned media value; Build processes and playbooks to scale the function; Represent WHOOP at competitions and events.
Seniority
Senior, hands-on IC
