Product Marketing Lead, Advertising
Core
Lead go-to-market strategy and execution for OpenAI's advertising products, translating complex technical capabilities into clear customer value for advertisers.
Role type
Product Marketing Lead (Advertising)
Builds
Advertising products and monetization strategies for OpenAI's platform
Domain
Artificial Intelligence / Advertising Technology
Deliverable
product features
Required skills
market assessment, customer discovery, product requirements translation, go-to-market planning, risk mitigation, launch execution, narrative building, cross-functional coordination, advertiser ecosystem knowledge, structured problem solving, qualitative and quantitative research
Preferred skills
experience marketing advertising/marketing tech/platforms/data/AI products, fluency in ambiguous environments, managing concurrent projects
Technologies
none stated
Responsibilities
Lead market assessment and customer discovery to identify advertiser needs; Translate insights into product requirements and go-to-market plans; Partner with Data Science to define success metrics and experimentation plans; Identify and mitigate product risks (performance, safety, policy); Own launch strategy and execution for advertising products; Build positioning materials and sales decks; Coordinate go-to-market efforts with Sales and Partnerships; Evaluate existing experiences to drive retention and satisfaction
Seniority
Senior, hands-on IC