Product Led Growth Manager
Core
Own the self-serve growth funnel end-to-end for technical audiences, optimizing signup, trial, activation, conversion, and expansion journeys while serving as product owner for the website and application experience.
Role type
Product Led Growth Manager (B2B SaaS, developer-focused)
Builds
Self-serve acquisition journeys, website and application experiences, and developer-focused product features
Domain
B2B SaaS, Developer Ecosystems, Product-Led Growth
Deliverable
product features
Required skills
Funnel ownership, A/B testing, Product analytics, Developer experience optimization, Cross-functional collaboration, Hypothesis-driven experimentation
Preferred skills
Production coding, Open-source contributions, Experimentation platforms (Amplitude, Mixpanel, GA4), Product-qualified leads
Technologies
Amplitude, Mixpanel, GA4, AI coding tools
Responsibilities
Define and improve self-serve growth funnels (signup, trial, activation, conversion, expansion); Act as product owner for website and product UI; Design and run conversion experiments; Optimize product-led growth journeys in developer ecosystems; Build customer data and segmentation frameworks; Collaborate with RevOps on product-qualified accounts; Track and communicate performance metrics across the funnel.
