Field Marketing Manager
Core
Design and scale in-person field marketing programs to convert engagement into enterprise pipeline through sponsorships and owned events.
Role type
Field Marketing Manager (B2B SaaS)
Builds
Third-party event sponsorships and Perplexity-led field events (executive dinners, roundtables, roadshows)
Domain
B2B SaaS / Enterprise Technology
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Field marketing strategy, third-party sponsorship evaluation, event production, executive relationship management, sales alignment, campaign integration, vendor management, performance analytics, budget management, travel management
Preferred skills
Experience in sponsored events or owned programs, scaling event portfolios, managing intimate executive programs and large conferences
Technologies
CRM data, event management tools
Responsibilities
Co-own field marketing strategy and portfolio division, design programs with clear conversion paths, evaluate and activate third-party sponsorships, execute high-impact owned events, align with Sales on target accounts and follow-up, represent brand at events, build integrated campaigns, manage end-to-end execution, measure ROI and pipeline impact, build field operating systems
Seniority
Mid-Senior, hands-on IC
