Employer Branding Specialist
Core
Shape how candidates and employees experience the XM brand by creating compelling content, campaigns, and initiatives that highlight the 'Big. Fair. Human.' values.
Role type
Employer Branding Specialist
Builds
Global employer branding campaigns, EVP rollout, employee advocacy programs, and digital candidate experiences
Domain
Human Resources / Employer Branding
Deliverable
product features
Required skills
Content creation, campaign management, employee advocacy program design, digital channel management, event coordination, brand storytelling
Responsibilities
Support global rollout of EVP ensuring values are experienced across employee and candidate journeys; Design and scale Employee Advocacy program; Produce content highlighting personal and professional journeys of people; Ensure talent attraction campaigns maintain consistent brand standards; Drive end-to-end initiatives for global career fairs and university events; Manage and optimize XM's presence across key EB platforms and Careers site