Creative Manager
Core
Develop advertising creatives (video, static, playable ads) for mobile games played by millions of users worldwide.
Role type
Creative Manager (Advertising)
Builds
Video, static, and playable ad creatives for mobile games
Domain
Mobile gaming / Performance marketing
Required skills
Creative concept generation, brief writing, visual quality review, playable ad testing, competitor analysis, performance analysis, AI tool usage, project coordination
Preferred skills
Puzzle and Board game experience, user acquisition metrics knowledge, graphic design tools, Confluence/Jira
Technologies
AI tools, Confluence, Jira
Responsibilities
Generate ideas and concepts for video, static, and playable ads; Write clear briefs for designers and developers; Review creatives and provide feedback; Test playable ads for mechanics and UX; Analyse competitors' creatives and trends; Contribute to performance analysis; Coordinate production of advertising materials
Seniority
Mid-level (2+ years experience)
