Digital Customer Success Campaign Manager
Core
Design, launch, and improve digital customer journeys at scale to move customers from trial through activation, adoption, and ongoing value.
Role type
Digital Customer Success Campaign Manager
Builds
Scalable digital customer programs and targeted campaigns for SaaS users
Domain
Cybersecurity / SaaS
Deliverable
product features
Required skills
Lifecycle marketing, Growth operations, Data interpretation, Campaign design, Cross-functional collaboration, Email copywriting
Preferred skills
AI tool usage, Cybersecurity domain knowledge
Technologies
Gainsight, Salesforce, Marketing automation platforms, AI solutions
Responsibilities
Design and optimize digital customer journeys across onboarding, activation, and renewal; Develop targeted campaigns to guide product adoption; Draft and optimize customer-facing email communications; Identify friction points using customer signals and create timely interventions; Monitor campaign performance via metrics and experimentation; Partner with Data, Product, and Marketing teams to align programs with customer needs.
Seniority
Individual Contributor, mid-level
