Paid Media Manager
Core
Manage paid media strategy, planning, and performance for a portfolio of eCommerce brands, bridging business goals with channel execution.
Role type
Senior Paid Media Manager
Builds
Paid media campaigns and channel mixes for eCommerce brands
Domain
Digital Marketing / eCommerce
Required skills
Google Ads, Meta Ads, media strategy, campaign optimization, performance analysis, budget management, client relationship management, GA4, Google Tag Manager
Preferred skills
TikTok Ads, LinkedIn Ads, YouTube Ads, Shopify, Google Merchant Center, AI for analysis
Responsibilities
Own paid media strategy and execution for a small portfolio of eCommerce brands; translate business goals into channel plans; build and optimize campaigns on Google and Meta; analyze performance data to identify opportunities; manage budgets, pacing, and forecasting; guide senior executives on BAU delivery; collaborate with creative and client service teams.
Seniority
Senior, hands-on IC with light leadership