GTM Analyst
Core
Build and own an intelligence capability at the intersection of geopolitics, defense procurement, and commercial strategy to shape go-to-market decisions.
Role type
Go-to-Market Analyst
Builds
Global market prioritization framework, procurement pipeline tracking system, and structured intelligence briefs for sales strategy.
Domain
Defense industry, Geopolitics, Open-source intelligence (OSINT)
Deliverable
dashboards & analysis
Required skills
Market prioritization framework design, Defense procurement cycle analysis, Open-source intelligence (OSINT) research, Tender tracking, Strategic intelligence briefing, Data synthesis for business decisions
Preferred skills
OSINT or structured research experience, Background in defense/security sector or geopolitical risk analysis, Experience at a think tank or research institute focused on defense and international affairs
Technologies
HubSpot
Responsibilities
Build and maintain a global market prioritization framework scoring countries based on defense budgets, doctrine, alliances, and procurement cycles; Track and anticipate procurement pipelines and upcoming tenders across priority defense markets; Produce structured country and program intelligence briefs feeding sales strategy decisions; Monitor open sources including defense press, government publications, and procurement portals for relevant signals.
Seniority
Junior to Mid-level, hands-on IC
