Senior Performance Marketing Manager
Core
Own performance marketing strategy and execution end-to-end for assigned products, driving multi-channel growth and combining analytical rigour with strategic vision.
Role type
Senior Performance Marketing Manager
Builds
Paid acquisition campaigns across Google, Meta, TikTok, LinkedIn, ASA, and Affiliation channels
Domain
Fintech / Digital Payments
Required skills
Performance marketing strategy, multi-channel campaign management, data analysis, budget forecasting, stakeholder management, B2C/B2B strategy, mobile marketing, AI tools proficiency
Preferred skills
B2B & B2C exposure, Italian language fluency
Technologies
Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, ASA, Affiliation, MMPs
Responsibilities
Plan and optimize full-funnel acquisition campaigns, define and monitor KPIs and budgets, partner with Product and Data teams, propose and test new channel opportunities
Seniority
Senior, hands-on IC
