Marketing and Communication Lead, Australia
Core
Senior marketing and communications lead responsible for building ZOE's market entry, commercial growth, and brand presence in Australia from 0 to 1.
Role type
Senior individual contributor (IC) marketing and communications lead
Builds
Australian market entry strategy, local partnerships, PR campaigns, and commercial growth plans
Domain
Health, wellness, nutrition, and consumer tech
Required skills
commercial strategy, partnership development, public relations, brand localization, content writing, media pitching, market research, data analysis, stakeholder management, cross-functional collaboration
Preferred skills
existing media relationships, knowledge of Australian health marketing regulations, APAC market experience, remote matrix organization experience
Technologies
none stated
Responsibilities
own Australian market entry end-to-end, build and run local partnership and offline activation plans, adapt science-led story for Australian consumers, stand up and run the Australian press office, collaborate on global brand and science moments, support ZOE spokespeople for Australian media
Seniority
Senior, hands-on IC
