Digital Lead
Core
Senior leadership role driving Digital & Performance capability, strategy, and technical excellence for a diverse portfolio of clients across insurance, automotive, sports, entertainment, and health.
Role type
Senior IC/Lead Performance Media Strategist
Builds
Integrated marketing solutions including Search, Social, and Programmatic media campaigns
Domain
Digital Media & Performance Marketing
Required skills
Performance Media strategy, Google Ads/SA360/CM360, Meta Ads, GA4, Attribution modeling, Measurement, Forecasting, Channel strategy, Technical leadership, Client relationship management, Team coaching
Preferred skills
AI-driven marketing solutions, Automation, Innovation, Platform partner partnerships
Technologies
Google Ads, SA360, CM360, Meta, GA4, AI tools
Responsibilities
Lead and elevate Performance capability across Search, Social, and Programmatic; Act as senior technical escalation point for complex client challenges; Drive best practice, quality assurance, innovation, and AI adoption; Coach and mentor high-performing Performance specialists; Partner with Google, Meta, and other key platform partners; Provide strategic leadership on key clients
Seniority
Senior, hands-on IC with leadership responsibilities