Consumer Marketing - Growth Lead
Core
Drive end-to-end consumer growth strategy for a direct-to-consumer Physical AI business, overseeing user acquisition, creative development, content, and retention to expand brand awareness and drive revenue.
Role type
Senior Growth Marketing Lead
Builds
Consumer-facing technology solutions for older adults
Domain
Physical AI / Consumer Electronics
Deliverable
product features
Required skills
multi-channel growth strategy, paid media management, A/B testing, copywriting, marketing automation, CRM management, analytics, cross-functional project management
Preferred skills
experience in consumer electronics or subscription models, creative storytelling, emerging platform expertise
Technologies
Meta, Google, TikTok, Klaviyo, Shopify, Looker, Google Analytics