Freelance MarTech Solutions Architect
Core
Designing and delivering agentic MarTech solutions that integrate Customer Data Platforms and marketing automation tools to turn CX vision into commercial reality.
Role type
Freelance MarTech Solutions Architect
Builds
Multi-tool MarTech stacks, data schemas, and automated marketing journeys for consumer and entertainment brands
Domain
Marketing Technology (MarTech), Customer Data Platforms (CDP), Marketing Automation
Deliverable
production ML models | product features
Required skills
CDP integration, Marketing Automation platform configuration, ETL solution planning, API integration, Mobile SDK integration, Cloud technology (AWS/GCP), Data modeling (JSON/SQL), Reverse ETL, Lifecycle marketing campaign design
Preferred skills
Shopify/Magento platform experience, Marketing attribution auditing, Scripting languages and lambda functions
Technologies
Segment, mParticle, Tealium, Treasure Data, Rudderstack, Braze, Iterable, Klaviyo, customer.io, Hightouch, Census, AWS (EC2/S3/Lambda/Redshift), GCP, Heroku, iPaas, Shopify, Magento
Responsibilities
Lead end-to-end implementation of CRM, CDP, and Marketing Automation systems including documentation and requirements definition; Design entire MarTech stacks from scratch; Provide specifications for internal technical teams; Lead implementation projects and communicate deliverables to clients; Act as SME in sales presentations and client meetings; Support marketing analytics and reporting; Optimize existing lifecycle programs for data accuracy and personalized messaging
Seniority
Senior, hands-on IC