Marketing Technologist
Core
Lead the advancement and maturity of the marketing technology stack and AI integration to support current and future marketing strategies and campaign needs.
Role type
Senior Marketing Technologist (MarTech Operations & AI Integration)
Builds
Marketing technology roadmaps, platform integrations, and operational process solutions for the marketing department.
Domain
Healthcare / Marketing Technology (MarTech)
Required skills
MarTech stack management, AI integration, data architecture design, ETL processes, middleware integration, CRM/CDP/MMP expertise, budget management, change management, cross-functional collaboration.
Preferred skills
AI in marketing context, technology management certification, human-centered design, project management.
Technologies
CRM, CDP, MMP, Analytics, Mulesoft, Apache, Data Lake/Warehouse, ETL tools.
Responsibilities
Manage implementation of marketing technology roadmaps and ongoing platform support; serve as primary point of contact for vendor relationships; oversee development of marketing operational strategies and plans; develop training and change management programs for team members; participate in cross-functional teams for corporate prioritization and technology discussions.
Seniority
Senior, hands-on IC with strategic oversight