Senior Marketing Manager
Core
Define and execute overarching marketing strategy, lead go-to-market planning, and drive growth for a social enterprise connecting people with disability to housing.
Role type
Senior Marketing Manager (Strategic Leadership)
Builds
Integrated marketing campaigns, digital acquisition journeys, and brand storytelling for disability housing services.
Domain
Social Enterprise / Disability Housing / NDIS
Required skills
Strategic marketing leadership, Go-to-market planning, Brand positioning, Audience engagement, Data-informed decision making, Team leadership, Budget ownership, Salesforce proficiency, Digital acquisition strategy, Market analysis
Preferred skills
Experience in social enterprise, Mission alignment with disability advocacy, Hands-on team mentoring
Technologies
Salesforce, Attribution tools, Marketing technology stack
Responsibilities
Define marketing strategy aligned with commercial and social mission, Lead strategic go-to-market planning, Own digital acquisition journey end-to-end, Manage marketing budget and connect to revenue targets, Lead and develop multidisciplinary marketing team, Partner with executive leadership for integrated outcomes, Monitor campaign performance and report on growth contribution.
Seniority
Senior, hands-on IC with team leadership